Barcodes for Beer, Cider, Spirits & Wine
Barcodes for spirits, wine, cider and beer products can be purchased below – if you purchase “Barcode Packages” below you will receive EAN-13 barcodes that are suitable for use on all food and beverage products (including wines and beers), in New Zealand and worldwide. For more information about barcodes for wine bottles please see the FAQ’s at the bottom of this page. We have been selling barcodes to customers in New Zealand and worldwide for many years, and many of our customers are craft brewers, distillers and winegrowers, wine distributors, and local businesses that produce and market wine, spirits and beer products.
Congratulations to the following of our clients in the 2017 New World Beer & Cider Awards;
EAN-13 Retail Barcode Packages
INSTANT DELIVERY BY EMAIL
You will receive an email straight away with your EAN-13 retail barcode number, the barcode images as attached files (in 5 different formats), barcode registration instructions, and a guarantee certificate.
This product includes free barcode/product registration on the International Barcodes Database (this is an optional service).
Quantity Price per Barcode 1 $ 59 2 $ 54 each 3-4 $ 51 each 5 + $ 49 each 10 + $ 39 each 15 + $ 34 each 20 + $ 30 each 30 + $ 25 each 40 + $ 21 each 50 + $ 15 each 75 + $ 11 each 100 + $ 9 each 150 + Please contact us.
FAQ’s about Barcodes for Wine Bottles
What type of barcode do I need for wine or beer products?
Wine and beer bottles in New Zealand (and most parts of the world) usually have a 13 digit “EAN-13” barcode on them. You can purchase this type of barcode above, and receive it by email instantly.
The New Zealand Winegrowers Labelling Guide advises that the EAN-13 barcode is the barcode normally used in New Zealand for wine products. The EAN-13 barcodes we sell are globally unique barcodes that comply with the standardised retail barcoding system used in New Zealand and worldwide. Our barcodes are compliant with all retail barcoding software and barcode scanners, both in New Zealand and worldwide.
It is not a legal requirement to have a barcode on your wine products, however the vast majority or retailers require barcodes so its a very a good idea to get them. Retailers use barcodes for stocktaking purposes (so that they can easily keep track of their inventory), and to make the sales/checkout process efficient and fast.
How many barcodes do I need for my wine (or beer) products?
Generally speaking, you need a unique barcode number for each different retail product (this includes different product variations). If your wine is being sold both in individual units, as well as in cartons of wine to be sold by the case, then you’ll need two EAN-13 barcodes (one for the individual wine bottles, and one for the wine cases).
You definitely need a different barcode for each product when the price changes. If the price is the same (across all the product variations) then you might get away with using the same barcode number on all the product variations. This depends a bit on which retail stores you are selling your products in – the larger retail stores in particular might require a different barcode for each product variation (especially if they do stocktaking automatically, instead of manually).
Do I need to get different barcodes for different vintages of wine?
Possibly. If different vintages are available for sale the same time in the retail stores, and have different prices, then you will definitely need a different barcode for each vintage (so that the correct price appears when the barcode is scanned at checkout).
What type of barcode do I need for the outer delivery cartons of wine?
Some retailers and wholesalers require ITF-14 barcodes (also called GTIN-14 barcodes) to go on the pallets of wine, and wine cases. An ITF-14 barcode goes on the delivery boxes that contain your wine bottles – please discuss this with your retailers to find out if they require these. ITF-14 barcodes are 14 digits long, and are based on the 13 digit EAN barcode that goes on the wine labels. They are scanned when each delivery carton enters the warehouse/storage area, so that your retailers know how many bottles of wine is in each box (this helps them to keep track of the remaining stock that’s in their warehouse, and to know when they’re running low on a particular product and need to order more). Usually you’ll need one ITF-14 barcode for each EAN-13 barcode that you have. You can purchase an ITF-14 barcode here if you need one. Occasionally a retailer/wholesaler might also require that you get an EAN-128 barcode that encodes very specific details (e.g. batch number, date, GLN number of the vineyard). If you need an EAN-128 barcode we can provide this – please contact us for a quote (and tell us what information you need encoded into the EAN-128 barcode).
Do we need to give you any product information?
No you don’t. All you need to do is to buy the barcodes on our website and pay by credit card. You will receive your barcodes automatically by email as soon as we receive your payment. Each barcode will be a globally unique sequence of 13 digits, encoded into a barcode image (the vertical black bars and white spaces). No product information will be encoded into the barcodes when you receive them – your barcodes and products will only be linked together once you give them to your retailers, and the retailers enter the information into their inventory system (after that, when the barcode is scanned, the product/price information will appear on the retailer’s checkout screen).
How do we use our barcodes?
Do we need to register the barcodes in a database?
No you don’t. You can just allocate the barcodes to your wine bottles, and get them printed onto the labels, and then start using the barcodes immediately. There is no compulsory (or comprehensive) barcode database for wine or beer products – or for any other retail product – in New Zealand or worldwide.
There are several general barcode databases online (where all types of retail products – food, beverages, clothes etc – can be listed), but none of these databases are complete (or compulsory). One of the best ones is the International Barcodes Database. If you purchase “EAN-13 Barcode Packages” (above) you’ll be able to register your barcodes for free on that database. Registration is an optional service, it is not compulsory. For more information about barcode registration click here.
Can we purchase a roll of sticky barcode labels from you?
Yes you can. We can send you a roll of barcode labels (via courier) for you to stick onto your existing wine bottle labels. This can be a good option if your labels were printed before you got a barcode (or if the barcode that was printed on the labels is not scanning correctly for some reason). You can purchase barcode labels here.